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ShopGuide dashboard overview

Your ShopGuide dashboard is where you monitor chat performance and its impact on your store. This guide covers the dashboard's real sections and metrics.

The ShopGuide admin app includes these sections in the Shopify admin sidebar:

  • Home: Quick stats and recent activity
  • Dashboard: Detailed analytics
  • Test your Guide: Preview the chat and manage shop knowledge content
  • Chats: Conversation transcripts
  • A/B Test: Chat-vs-no-chat experiment (if enabled for your store)
  • Path Explorer: Visitor navigation paths
  • Appearance: Visual customization
  • Integrations: Third-party review-app tokens
  • Settings: AI behavior and configuration

Home Screen​

Your home screen shows at-a-glance stats: total chat sessions, revenue generated through chat-attributed orders, and conversion rate, plus quick links into Detailed Analytics, Chat History, Integrations, and Configuration.

Dashboard Metrics​

The Dashboard page's core ratios are:

  • Chat View Rate — how often a session results in the chat being opened
  • Session Interactions — sessions with at least one user message
  • Session → Order — sessions that convert to a purchase
  • Sessions per User — repeat-visit behavior
  • Ø Interactions per Session — average depth of engagement

These ratios use a session-count denominator you can toggle between two sources:

  • Shopify (default) — your store's own bot-filtered Shopify Analytics session count, pulled the same way Shopify itself counts sessions
  • ShopGuide — ShopGuide's own thread-derived visitor/session tracking, always available even if Shopify session data isn't

In Shopify mode, ratios show n/a for periods where Shopify session data hasn't synced yet for your store.

Revenue & Attribution​

The dashboard also shows:

  • Revenue Impact: total chat-attributed revenue (from orders linked back to a chat session)
  • Order Attribution: chat orders vs. total orders
  • Channel Distribution and Top Sources: where chat sessions originate

Usage vs. Plan Limit​

If billing is enabled for your store, the dashboard shows your current visitor usage against your plan's visitor limit for the billing period.

Dashboard Best Practices​

Daily Monitoring​

  • Check session and conversion trends
  • Review new transcripts for unusual patterns

Weekly Analysis​

  • Review any active A/B test
  • Check the knowledge gaps list in Chats for recurring unanswered questions — these point to real content gaps, bugs, or missing tools

Monthly Reviews​

  • Compare month-over-month performance
  • Check your visitor usage against your plan limit before it resets

Troubleshooting Dashboard Issues​

Dashboard loading slowly or showing no data?

  • Verify your subscription is active
  • Check the date range you've selected
  • Confirm the ShopGuide Chat section is live on your storefront — no chat traffic means no data

Shopify session ratios showing n/a?

  • Your store may not have read_reports access granted yet, or Shopify hasn't returned data for that period — switch the toggle to ShopGuide mode to see your own thread-derived numbers instead

Next Steps​

Explore specific dashboard features:

Check your dashboard regularly to stay on top of customer interactions and revenue impact.